Anti-hair loss products are on display at a store in Seoul on Friday. (Yonhap)

Last week, City Democrat presidential candidate Lee Jae-Ming pledged to cover hair loss treatment with public health insurance, much to the delight and public outcry of her supporters.

Hair loss, in particular, is known to be more prevalent among the younger generation, but it has been well received by young voters. In fact, the promise itself was made by Lee’s Youth Committee, and was presented by Lee’s 30 supporters.

While the feasibility is questionable, the noise around it indicates that the covenant is close to the home of many young Koreans.

It is more concerned with the hairline

Normally, being a young Korean means you have little reason to worry about going bald. According to a study by Bonn University professor Stephanie Heilman-Heimbach, menopause for men of European descent begins in the 30s and can be as severe as 80 percent.

Hair loss in Asian men generally occurs after a decade, and affects 50 to 60 percent of the male population.

However, data shows that an increasing number of Koreans are undergoing treatment for hair loss, which has increased significantly in their younger years.

A.D. In 2020, a total of 233,194 people were treated for hair loss in hospitals, with women accounting for 43 percent, according to the National Health Insurance Service. However, the age group that received the most treatment was 22.2% of the 30’s. The figure was particularly high among men in their 30s, with 25.5 percent receiving treatment. Even 20-somethings with a low risk of hair loss have a 22.2 percent and 22.3 percent chance of getting a hair loss treatment as well as 40-somethings.

According to Cho Nam-Jun, a dermatologist at NHIS Ilsan Hospital, there is no real increase in hair loss among young men.

“Many young people are more concerned with their appearance than with significant hair loss, so they are more likely to receive clinical help,” he said.

People in the industry speculate that the problem of hair loss may be greater than official figures. The public health system covers only a limited area of ​​disease-related hair loss, and that does not cover the home remedies that many young people often choose.

Park, a woman with anti-hair loss, started using shampoos when she gave birth to her first child in her mid-30s.

“After giving birth, I began to lose all my hair, which shocked me. So I decided that what I really needed to do was learn how to do it right, ”says Park, 40.

The effectiveness of anti-hair loss shampoos is still unknown, but it is widely regarded as a viable option. TS Trillion, a company that specializes in hair loss products, jumped from 791 ወደ to 0 1,025 $ ($ 0.66 – $ 0.86) on Wednesday. Their shares will hover around the 1,300 winning territory starting Thursday.

Lee has seen a number of companies that support the treatment of hair loss if he becomes president.

Hair loss is becoming more and more serious, and even young celebrities are choosing to be “tricked” by combining it with the word “hair loss” in Korean. Actress Go Eun-ah, 33, recently announced that she has had a hair transplant on her YouTube channel by Kian84, a comic writer and TV personality.

A.D. In 2016, then-23-year-old Penny Boy Boy BtoB drew attention to the fact that he was suffering from hair loss due to anxiety.

Another comic writer, Joe Ho-Min, openly joked about how he became bald in his 30s, even to the point of being nicknamed “Paju Monk.”

Baldness is still one thing.

When it comes to hair loss, the new trend is to get out of the past. A.D. Sul Won-do, one of the most famous singers of the 1980’s, kept his baldness secretly in the air. To the years of their marriage. So far no photo of Sul Wig has been released.

But while many celebrities speak openly about the problem of their hair, many sections of society ridicule even for the same problem.

The Korean Democratic Party’s Youth Committee held an open discussion on Lee’s promise last Wednesday.

Kim, a 30-year-old man, says he has been losing his hair since he was in middle school. Kim claims to have spent about $ 20 million ($ 16,700) to solve the problem, but he eventually gave up because of financial pressure on his parents.

“Even when I look for a job, ‘I’re not finding it because I’ am self-employed. ‘ I found myself in a trance. ” The current health care system does not cover natural hair loss.

Korean Democratic Party leader Kim Won-E, a member of the Parliamentary Committee on Health and Welfare, called hair loss a “social disease.”

“Stress and stigma can hurt a person’s social relationships, even if they are not accompanied by physical pain. It can cost a lot of money when you are looking for a job or making an appointment, ”he said.

Although hair loss is a global phenomenon, studies show that people are more tolerant of baldness. According to Albert Mans, a data scientist at the University of Pennsylvania, men with shaved heads are considered superior, and men with digital hair are considered “superior, taller and stronger than they really are.”

But baldness at a young age costs a lot of money in a country where most people do not share this view.

According to a study published in the International Journal of Dermatology, bald men in Korea are estimated to be older and more attractive than more than 90 percent of respondents. According to the study, bald men are less attractive to women than men without baldness.

The fact that baldness is more likely to be self-defeating suggests that baldness may be more common in self-esteem than in self-esteem.

However, according to the Mannes study above, bald men are estimated to be four years younger than their friends.

In addition, the notion that baldness can be fired is widely accepted in Korea.

A.D. In 2018, the National Human Rights Commission (NRC) has warned that those seeking employment should not punish themselves. This was because I was bald and refused to wear a wig.

Government responsibility?

Democratic Republic of Korea Representative Park Joo-Min said the addition of hair loss treatment to national health insurance coverage should be considered. Hair loss treatment is a market that has won 110 billion, he said, adding that the government will be able to overcome the additional financial burden of 70 billion.

It is unclear how many people will receive treatment after the country begins subsidizing. According to a study in the British Journal of Dermatology, the prevalence of androgenetic alopecia in Korean men of all ages is 14.1 percent.

This means that about 3.5 million men may need treatment after finding a reasonable price. This increases the total cost of treatment by more than ten times.

In addition to the government’s ability to bear the burden of increasing its budget burden, the question of whether it is right to spend public resources on hair loss is by no means a threat.

National Health Insurance does not cover unnecessary medical procedures, such as corrective eye surgery and cosmetic plastic surgery.

According to Lee Sang-ዪ, a professor at Jeju National University and a preventive medicine specialist, there are other serious illnesses that need to be covered by public health insurance.

“If hair loss treatment is covered by the health care system, other procedures for cosmetic purposes should also be considered,” Lee J-Ming wrote on his Facebook page.

By Yon Min-Sik (minsikyoon@heraldcorp.com)

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